Privacy Policy

Effective date: September 3, 2026

Furmanov Marketing Consulting ("Furmanov Marketing Consulting," "we," "us," or "our") operates the website furmanovmarketing.com (the "Site"). This Privacy Policy explains what information we collect when you visit the Site, how we use it, and the choices and rights available to you. By using the Site, you agree to the practices described here.

This policy is written in plain language, but it is not a substitute for legal advice. If you have questions about how it applies to your specific situation, consult an attorney.

1. Information We Collect

We collect information in the following ways:

Information you provide to us. If you subscribe to our email newsletter, we collect the information you submit through the signup form — typically your name and email address. This information is stored and managed through our email marketing platform, HubSpot.

Information collected automatically. When you visit the Site, our website platform (UMSO) automatically collects standard analytics data about your visit, such as your IP address, browser and device type, pages viewed, referring website, and the date and time of your visit. This is collected through cookies and similar tracking technologies. We use this information in aggregate to understand how visitors use the Site and to improve it — we do not use it to identify you personally.

We do not currently sell products or services, or accept payments, through the Site, and we do not knowingly collect sensitive personal information (such as financial account numbers, government ID numbers, or health information) through the Site.

2. Cookies

Cookies are small text files placed on your device that help websites function and collect usage data. The Site uses cookies for analytics purposes, as described above. Depending on your location, you may be shown a cookie consent banner that lets you accept or decline non-essential cookies, and you can change your preferences at any time (see Section 7 for EU/UK visitors). You can also control or delete cookies through your browser settings; note that blocking cookies may affect how the Site functions.

3. How We Use Your Information

We use the information we collect to:

• Send you the newsletter and related communications you signed up for

• Understand how visitors use the Site so we can improve content and design

• Respond to inquiries, if you contact us directly

• Maintain the security and proper functioning of the Site

• Comply with legal obligations

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes.

4. Third-Party Service Providers

We share information with the following third-party service providers, who process it on our behalf:

• UMSO — our website hosting and site-building platform, which provides built-in site analytics

• HubSpot — our email marketing platform, used to manage newsletter signups and send communications

These providers may process data outside your country of residence and have their own privacy policies governing how they handle information. We only work with providers who maintain appropriate safeguards for the information they process.

We may also disclose information if required by law, to protect our legal rights, or in connection with a business transaction such as a merger or sale of assets.

5. Data Retention

We retain newsletter subscriber information for as long as you remain subscribed, and for a reasonable period afterward in accordance with HubSpot's standard retention practices, or until you ask us to delete it. Aggregate analytics data is retained according to UMSO's standard analytics retention settings.

6. Children's Privacy

The Site is not directed to children under 16, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it.

7. Your Privacy Rights

If you are in the European Economic Area or United Kingdom (GDPR):

You have the right to:

• Access the personal information we hold about you

• Request correction of inaccurate information

• Request deletion of your information

• Restrict or object to our processing of your information

• Request a portable copy of your information

• Withdraw consent at any time (for processing based on consent, such as newsletter signups)

• Lodge a complaint with your local data protection authority

Our legal basis for processing your information is your consent (for newsletter signups) and our legitimate interest in understanding and improving the Site (for analytics). To exercise any of these rights, contact us using the details in Section 9.

If you are a California resident (CCPA/CPRA):

You have the right to:

• Know what personal information we collect, use, and disclose

• Request deletion of your personal information

• Correct inaccurate personal information

• Opt out of the "sale" or "sharing" of personal information (we do not sell or share personal information as those terms are defined under California law)

• Not be discriminated against for exercising these rights

To exercise any of these rights, contact us using the details in Section 9. We will need to verify your identity before fulfilling certain requests.

8. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. We will update the "Effective date" at the top of this page when we do. We encourage you to review this page periodically.

9. Contact Us

If you have questions about this Privacy Policy or want to exercise any of the rights described above, contact us at:

anna@furmanovmarketing.com