Tie marketing to business growth

Fractional Head of Marketing for your early stage startup using the MaaS Method.


Startups love fractional marketing

Early stage, your team is typically founders, developers, and maybe a salesperson. You'd love to hire marketing but you might not be ready to hire someone full-time. Agencies prioritize their biggest accounts so you won't get the attention or results you deserve. A Fractional Head of Marketing is part of your team, helps you move quickly and with a more flexible arrangement.

How it works

We meet

30 minute call with the founder(s). I’ll ask you some questions about your product, the problem it solves, your buyer, prior marketing efforts, and business goals. We’ll get to know each other. I’ll share my approach. See Process

We align

If there’s a fit in both marketing mindset and what you’re looking for, I’ll send over a proposal. No surprises, because my pricing is transparent. See Pricing

We start

Review the timeline with milestones and get to work.

Who's this for

Seed/Series A startups creating or updating their marketing foundation: buyer personas, messaging, positioning, brand guide, website, GTM strategy, content strategy.
B2B startups that need help executing on their GTM and content strategy.
Seed/Series A startups executing their organic content strategy but not sure how to tie marketing to business results.
B2B startups that understand the power of marketing to compound sales but aren't ready to hire full-time yet.
B2B startup founders looking for a strategic advisor to lead their marketing team.

Does this sound like you?

Then we should talk.

People like you love working with us

Saima Siddiqui

Co-Founder at gradGREENHOUSE

Working with Anna over the past several months has been a game changer! We are an edtech startup that was looking for marketing leadership to help us better understand our customer, overhaul our website and sales materials, and develop language to talk about ourselves in terms that were resonant and relevant. [Anna was] a real partner as I navigated questions about resources, positioning and growth. She is also incredibly organized, able to balance strategy and execution, a clear communicator and as adaptable as they come – which is critical for a startup.


Nico Acosta

Co-Founder and CEO at Propel

I highly recommend Anna. During her work at Propel, she conducted valuable voice-of-the-customer research, created a comprehensive marketing foundation deck, worked on the new version of our website in collaboration with our designer, and provided strategic guidance for our go-to-market strategy. Anna also assisted in crafting a compelling case study and offered ongoing marketing advice. Working with Anna was a blast.

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Christina Pawlikowski

Co-Founder, CEO at Causal

We loved working with Anna. She helped us put together positioning, a new website, and a content strategy. I especially appreciated the work she did up front to get to know us, our product, and our customers. She interviewed all of our customers and a bunch of our prospects and put together a marketing foundations doc for us. And she took the time to really dive into the technical details of how our product works and what differentiates us from our competitors. We really struggled with positioning, and that foundation made it much easier for us to develop something that really fits us. Strong recommend for any startup, but especially for teams building complex, technical products.

Tie marketing to your business growth

Find out how fractional marketing leadership can help.

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