One of my listeners suggested I ask myself the same questions I typically ask my guests...so basically interview myself. If you ever wanted to learn more about me personally, this will help!
And as an added bonus, I ask my 7-year-old daughter some of the same questions. The result is sometimes hilarious and always super cute.
In this episode I cover:
What does marketing mean to me;
Quick pitch about my company, who I'm for, what problems I help solve;
How did I start this company;
Who's on the team;
What's working really well from my own marketing and channels perspective;
Quick note on lead gen;
Challenges I'm trying to figure out;
How has COVID affected my marketing strategy;
What did I do early stage (given limited resources) to stand out (HINT: focus on your superpowers);
The last 2-3 good ideas I've come up with;
How I keep my marketing fresh and stay creative;
What's my "favorite failure" (HINT: not just one!);
What are some bad recommendations in sales/marketing;
Sharing something more personal about myself, maybe a little strange.
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You can find Anna on LinkedIn: www.linkedin.com/in/annafurmanov
Thanks for listening!